SAMUEL PHILLIPS

COLOURS AND MATERIALS DESIGNER

LATEST DROPS

Below are three SMU MARATHON Projects that I was the colour designer for. I loved working closely with the markets on these projects and the executions have been designed to have simple localized story telling activations. Bold and distinctive colourways with an infusion of culture.

Dubai Marathon _ Oasis Desert inspired.

Tel Aviv Marathon _ White City inspired.

Mexico Marathon _ Chapel and Jacaranda Tree Inspired.

ADIDAS RUNNING + SMU

To date, I have worked on many footwear franchise models in Running: including 4D, SHIFT, PUREBOOST and X9000 plus our “CORE” products under $100

Currently I am the SMU designer, which means I work on a large variety of performance products, that includes Marathons and products designed to enable everything from personal bests to world records. Many of these shoes are directly tied to specific race events. In the past this has been seen as a long process but I’ve been able to change this (rather than maintain status quo) and have collaborated directly with the markets all over the world, to help deliver the consumer needs, while maintaining our franchise identities.

DIVERCITY

What do all the KEY CITIES have in common? DIVERSITY

How can this be translated into a Colourway? Learn more in the video.

EARTH DAY SS22

A DECADE OF EXPERIENCE IN THE Sporting Goods industry

Adidas Originals. Adidas Running. Sports Direct. Nike

BA\Honours in Performance Sportswear Design

Passionate about the aesthetic of sport since the age of 5

MO SALAH X ULTRABOOST ‘CONCEPT’

disney X ADIDAS

Here, the brief was ‘Halloween’. I discovered an old Disney Film called ‘Trick or Treat’ so watch the video to see what happens.

I presented this to Disney and dropped in 2022 and included a bonus special box.

CLICK IF YOU LOVE STARBUCKS

originals

In Originals I worked on a wide range of lifestyle products that included; INIKI, CONTINENTAL 80’S, X_PLR and N-5923

I love the art of the classic and commercial colourway. Adidas Heritage and Progressive Design is represented by the choice of copper lace tips on the OG Iniki.

adidas_swift_run_pk_primeknit_beige_core_black_footwear_white_cq2890_8.jpg

vegan

Inspired by a Vegan community workshop that I organised. Beans, Grains, Fruit and Vegetables
Everyone is royal

444 pairs made to represent the 444 jewels on the queens crown. Textured Velvet Execution
Lucy Boost

Inspired by an archive adidas model called ‘lucy’
CLEAR PINK A2JM

Take the Original White foundation SKU, keep the iconic navy and red pin line but swap the rest for a pastel.
Texas Snakeskin

All over faux snakeskin leather from Sadesa with a texas flag sockliner.
THOUGHT Process

Exploring finish and colours in the MKR LAB